Learn From The Big Companies!

Let’s have a look at how the kings of industry wine, dine and otherwise butter up prospects.

Most of successful professionals use a series of information based ads that build emotion and a call-to-action. These are much more effective than a standard company branding advertisements. The same principles that go into putting together a high impact (and, often, high priced) ad campaign can be adapted to fit your needs with similar results.

Here are some ways to put together and execute a professional, effective ad campaign:

Put together a short report that’ll you’ll automatically send to prospects when they contact you. This should include a short description of your business and what you specialize in. Don’t forget to include case studies, samples or other proof of your success.
Develop value-oriented yellow page ads.
Consider newsletters as a way of educating and informing customers about your industry and services offered.
Offer a free seminar, webinar or other lecture to build awareness of your business, but make sure you make the information pertinent to your target market and find speakers who are respected and known in the industry.
Buy an existing business, introduce better marketing and grow this new business faster than a “from scratch” business.
Always test different versions of your ads to find the most effective ones.
Use direct mail marketing to grow your business.
Put together a database of previous customers and send them new information.
Offer incentives such as frequent purchasing benefits, loyalty programs, referral programs or others.
Approach large firms who may need your services and negotiate a deal to be their exclusive expert in your field.
Offer a 24-hour information line with a regularly updated recorded message. Make this available to all past and future customers/clients.
Donate time or materials to local charities to show support in your area.
Offer public clinics for the general public to come along and discuss what they need that’s free and approachable.
Organize seminars your customers/clients can pay to attend by putting together a high-perception value package.
Approach local newspaper by offering to write a weekly column about your area of expertise. Don’t ask for money, just a byline and bio.
Develop a weekend or other destination seminar for customers/clients, not only does this give you an action-packed weekend with the most important people, it gives them a tax-deductible business adventure.
Take a good seminar and turn it into written form as a home study, member site program, audio or video program.
Approach large companies and offer to give seminars to their employees, investors or management.
Be proactive with your marketing plan.
Barter for your marketing. Offer products or services in lieu of payment.
Be willing to bring in new clients, even if at an initial loss because it will likely pay off later.
Regulate your marketing budget to maximize the potential income from them to hit the next year and try to push back advertising costs for the next year to offset your expenses.
Make offers to target markets or target market businesses to pay them for referrals or shared databases.
Offer loaner products to replace equipment that’s be repaired or refurbished.
Give away something free to everyone who brings in a print version of your advertisement. This is a great way to see which ads are giving you the most bang for your buck.
Continually consider what new products/services you can offer to current customers/clients.
Develop a mail order division of your company.
Offer a proposition to your competitors to trade customers/clients you were both unsuccessful in selling to.
Use different marketing tactics as an excuse to attract new customers/clients with new offers and goodies.
Offer a “you-choose-the-price” program. This is especially good for product you just can’t seem to sell.

So, there are 30 great ways to market to other professional and businesses. Some other great ways to get your name out there for little or no cost are:

Get involved you in your community-volunteer, donate to local events, etc.
Join your local Chamber of Commerce and attend the networking and other activities throughout the year.
Join a local, state or regional professional associates for further networking opportunities.
Become a board member of a local organization.

Advertising should never be your only method of marketing, there are a myriad of ways to get your name out there in a way that feels personal to potential customers/clients.

“Effective advertising…must be used to get your name out to the public. If your name is not familiar to people, they will not come to you.” Jay Abraham

If you’re not sure where you start with your marketing plan or how to reach out to your local community, competitors, customers/clients and others who could influence your business in a highly positive way, try our FREE test drive to experience the tools and resources we have to boost your business to the next level and beyond.

Learn how to generate all the leads your business can handle and increase your sales…
WITHOUT spending a dime on marketing or advertising.
www.smallbusiness-academy.com

Photo by Craig Whitehead on Unsplash

October 14, 2018October 21, 2018

Make your Message Pop!

There are 5 major components to good advertising or blog copy: (The order of these is essential to success)

Command Attention
Showcase Benefits of Products/Services
Prove the Benefits
Persuade People to Embrace the Benefits
Call to Action

People don’t like to be sold products or services. But they like it when a problem is going to be solved for them. Even when they didn’t realize they had a problem.

So, when you make a blog or advertisement, you need to think about the unique benefits your products/services offer and showcase that in a persuasive way. You need to emphasize results, not features.

Let’s take a minute to talk about each of these components:

Command Attention: This is usually accomplished with the headline. You need an attention-getter that makes people want to know more about your products/services. The best headlines give a vivid portrayal of the benefits or show how a problem can be avoided with your products/services. The headline is the advertisement for the advertisement.
Showcase Benefits: You have to showcase the benefits of your products and services and, more importantly, show how they will solve or prevent a problem. They need to know what’s in it for them. Include useful, factual and clear information to show precisely what the benefits are and how they are going to help the customer.
Offer Proof: This is where you prove what the advertisement is offering. You need to establish you have a method to deliver. Consider information that establishes credibility and past performance.
Persuade: You need to add compelling reasons for your potential customers to purchase your products/services. Use a hard sell approach and create scarcity. This will enact your potential customers to feel like they have to act now. Which leads into the last component.
Call to Action: You need to compel your potential customers to DO something. They need to check out your site, sign up for your newsletter, purchase your products, contact you about services…something. Offer a freebie-a booklet, sample, product, bonus, demo, consult, limited time price…the list goes on. There are lots of ways to get potential customers excited about ordering and help them feel like they are getting an amazing deal.

Good advertisements include all of these components and are not complete without any of them. You can sit down and think through any one of these components, then figure out how to best place them together for the most effectiveness. We can help you with this too.

Try our FREE test drive to learn how to put together great advertisements from some of the best in the business.

Learn how to generate all the leads your business can handle and increase your sales…
WITHOUT spending a dime on marketing or advertising.
www.smallbusiness-academy.com

Photo by Drew Beamer on Unsplash

June 3, 2018June 3, 2018

Being Extremely Productive…Or Not.

Do you have a problem like that? Being extremely productive?

Being extremely productive isn’t quiet a problem, successful people are extremely productive. They love to work, they love to be busy with a lot of other things.

I am busy with a lot of things too, but productivity isn’t always one of them. I am slowly changing myself. Pushing myself to do the productive things instead of the un-productive things, but it can be hard sometimes. Changing bad habits isn’t something that will be done overnight.

Personally I think that these bad habit started a long time ago, when I had a job which didn’t really interested me, but I earned a lot with it. The days were long, commute of an hour in the morning and an hour in the evening wasn’t much fun either and at home their wasn’t much more left then taking care of the dogs, making my own diner and sleep.

I tried to change my career, but again choose a career which was nice to do and my income would be great, but it wasn’t my passion. Children, moving 3 times to a different country and giving up what I was doing before didn’t help either.

Now I found what I love to do. What gives me a good feeling inside. I had a lot to learn. It was a long road to go. I still have to change some things about myself to be able to do my work even better. But more important it gives me that good feeling which comes from inside. A feeling to be proud of myself when I helped someone to be successful with their life.

I think they call it PASSION.

If you like to know more, just contact me.

May 25, 2018

Become an Extraordinary Entrepreneur

Do you think that starting an home-business is easy? Do you think that when you work from home money will come in easily?

Unfortunately both aren’t true. The only part which is easy, is actually starting the business. After that, hard work will be a part of your everyday life, if you really want to be successful.

You also have to be persistent to keep going. And you have to invest. In yourself and in your business. And it doesn’t matter what you are selling. If you sell your own products, if you sell products from an Direct Sales company, if you sell from an MLM company, if you are an affiliate.

“Fast money” doesn’t exist. Some people earn huge amounts of money right away, but only a very few people manage to do that. Earning enough money to stop with your day job will take time. I know that when you start an home business and you become an entrepreneur, you will be able to earn money and even more then average money.

But to get there you have to change from an average entrepreneur to an extraordinary entrepreneur.

Most people are average. I am one of them. Why? Because I love the work I do, but I am also not driven to make it an everlasting activity. I like to do a lot of other things too. I am happy the way everything is going now. I help people with their businesses, and that gives me enough satisfaction, gives me a good feeling.

But what if I want more?

To only way to get more is by becoming extraordinary. And when I am ready to make that step, I know I will go for it.

Making that step isn’t easy.

You need the right mindset for it.
You constantly have to step out of your comfort zone.
You have to learn a lot more about Marketing.
You constantly have to make decisions what to do next.

Are you ready to become extraordinary??

May 17, 2018May 17, 2018

Rude

I am on Facebook a lot. I have my pages, but I am also a member of a lot of groups with potential leads. Potential leads are all the people who can use my help with bringing their business online, but also people who are looking for new opportunities and people who can just need a lot of help learning the right way to promote their business.

Today one of these groups showed up on my newsfeed with a video somebody made to promote his business. I admit it was an terrible video, not very attractive (although their were a couple of people who were interested). But on the positive side he made a video.

Unfortunately the first comment was a guy who asked if the poster had bought some cheap course on how to do marketing.

The entire tone made me so angry, so instead of ignoring it I had to reply. I asked him if he was perfect.

His answers after that were again rude and ignorant. He bragged how good he was and that he was “a top professional” in his line of work, that he had earned loads of money and he left his link.

My last response was that a real professional and a good person lift people up and doesn’t bring them down. After that I complete blocked him. I don’t like bullies and certainly not bullies who think they are great. I know he responded again but I don’t wanted to spend one more minute on him.

So is this just a rant? No, I just wanted to show you that being a bully and being rude is a way to run your business, but it isn’t my way of doing business. That’s why I choose to be a part of Elite Marketing Pro.

First of all they have a great community where everybody helps each other in good and in bad times. Nobody is bad-mouthing anybody and if someone does they are out right away. Everybody is positive and uplifting. Everybody is supporting each other.

And that made me choose for Elite Marketing Pro.

Also their training is great. Of course. I can’t deny that. When you buy one of their courses, you receive a lot of extra training and coaching. And yes, of course they will try to sell you an membership, they still are a business. But when you are not interested, you are not interested. No hard feeling.

I certainly can tell you it’s worth to try it out. You can start with an FREE online booth camp and learn a bit how to find good lead/team-members/customers online, and for a small amount you can buy their course Attraction Marketing Formula. Just use this link to try it out.

I never regretted it to become a part of Elite Marketing Pro. I found my place with them. I can only say, what will happen when you take a chance?

May 16, 2018May 17, 2018

Distractions

What do I mean with “Distractions”?

Distraction is checking your phone 5 times a day (or more) to see if there is a notification for you at Facebook, Instagram, Twitter or any other social media platform.
Distraction is checking your phone 5 times a day to see if you have new mail.
Distraction is having the TV turned on because otherwise it’s so quiet in the house.
Distraction is also starting to watering the plants because the need water now.
Distraction is starting to put away the clutter which was there already 3 hours ago.

So in short distraction is everything you use as an excuse to NOT do the work you were planning to do that day. Or simply it makes it impossible for you to finally finish that one thing, which you are trying to finish for days or maybe even weeks.

I am guilty of it. I procrastinate. Big time!! I am working on a webinar for weeks now and it is still not finished. Every time something else “comes up”. At least I know why. That is a start. And I try to do some other useful things like writing this blog. As an excuse.

But the stupid reason I have (I have to add audio and I hate my own voice) doesn’t go away by doing other things. At one point I have to do it. I have to make that audio if I ever wants to find more clients and earn money. I can’t put it off forever.

An other reason why distraction isn’t good is because it cost you a lot of valuable time. Checking social media isn’t that big of a deal, but 9 out of 10 times it’s not just checking. You look at few posts more, make a comment here and there, like a couple of post, etc. Before you know it half an hour or an hour has past. Waste of time….

There are a couple of things which can make life easier for you.

Start with turning off these annoying notifications. Really, you can without them.
Go sit in a room where you don’t see the mess, the plants, etc.
Leave your phone in another room.
Set a timer for instance at an hour. That’s the time you have just for your work. No phone at all.
Turn off the TV.
And if you really want to save a lot of time: Only check your phone once a day. Just at the end of the day and not more. Really, your friends on Facebook will survive if you like their post only at the end of the day!! The world will still be in one piece if you check your email only once a day.

Try it! See for yourself that you will be way more productive if you end your distractions!!

May 12, 2018May 17, 2018

Response and Follow Up

On regular basis I receive questions for more information. Through this website or through my Facebook page or my advertisements.

“How can you help me to earn a lot of money?”, “Can you help me bring my business online?”, “Can you help me to be more successful?”, “What are you offering precisely?”

I love it when people ask all these questions and I try to answer them as good as possible. I know that I get too enthusiastic sometimes and I send a lot of information. But I believe that it is better to send all the information than just half the information.

Unfortunately a lot of times I don’t get any response back. Now I know people are busy and have a lot on their minds. Or they read the email and then forget to respond. Or leave it and like to read it later and forget about it. I do the same.

And that is why following up so important.

I must confess I am terrible at it. I really have to put it in my agenda when I have to follow up and with who. And sometimes I have to send 3 or 4 emails (or more) after the first one to finally get that response. I find that very frustrating, but it is part of becoming successful with your business.

Years ago I was extremely disappointed when somebody didn’t responded after the first email. I didn’t know that following up was so important. My response in my head was “oh, they are not interested in me anymore. They must have find someone else”.

Funny thing is that I always related it to me. I was rejected, not my product.

I learned a lot since. And the most important lesson was that I had to change my mindset and I had to keep on sending out these emails. And so should you!

Why mindset? You have to learn that it is not about you. Most people are not rejecting your or even your product. They are interested in you and your product, otherwise they would not have asked you for information. They just are busy. Or their enthusiasm is a bit less then when they asked you for more info. Or…. There can be a million reasons. Always keep in mind that they are interested in you and your product otherwise they won’t have send you an email.

Keep sending these emails. Even if you have to send out 7 or 10 emails. You will finally get your response. Or they tell you to stop sending your mails. Or they are finally ready to build a relationship with you. Just don’t give up. Send them new information. Send them something interesting they can use. Use your imagination. (But don’t try to sell or spam!!)

Like to learn more about how to write emails? Then follow this link:

April 2, 2018April 25, 2018

My Years of Struggles

Years ago I started using a product which helped me a lot with my headaches and tight neck muscles.

Then I met a Lady who was looking for people who would be interested in selling these products from her company. Little that I knew about MLM, after some research of the product I decided to do it. I knew I would sell a lot. I loved these product and I was sure almost everybody else would love it too. So I bought the starterskit.

Then the disappointment started to kick in.

Suddenly I realized that I wasn’t the only one selling. In 3 days I already discovered 17 other reps on several buy & sell pages only in my small town.

I also discovered most of these reps were spamming all buy&sell pages severely at such an extend that some pages even started to refuse to except their posts.

Some reps were so aggressive that even I started to dislike them. They even started advertising for themselves on their “colleagues” post. Really??

That was my speed coarse MLM and their annoying reps. That was my first big disappointment.

But I tried to keep going. And I asked my up line and this was the advice I received:

“Make a list of all the people you know and contact them. Family, friends, your dentist, etc.”.
“Talk to everybody you meet. At the grocery store, at the gym, when you get coffee, etc”
“Don’t sell the products, share them”
“Buy the products and learn what they can do for you”
“Invite people for information evenings at your home and go to markets”
“Go to seminars to learn more”
etc., etc., etc.

Long story short, after spending loads of money on courses, seminars, markets, and the product itself, I didn’t earn a dime.

I tried it all and failed terribly. I managed to sign up a couple of people, but certainly never found these “find 3-who will find 3-who will find 3”-people to give my bank account that enormous boost. I made beautiful (I thought) invitations for information evenings with no result whatsoever. I went to endless markets. I tried to talk to people but always seemed to miss that right moment to start the conversation. I even had my own Facebook page. Unfortunately most followers were also reps who only reposted my post and placed their name on it (at some point I didn’t even care anymore).

I did something wrong!!

Now I had to figure out what. Slowly through other people I figured some things out, but it still didn’t change a lot. And then…

I found Elite Marketing Pro. And a lot started to change. I bought their coarse, found out they do way more then just selling and then leave you to it, I started to change things and started to earn real money within a month.

And the biggest step I made was going completely online.

I learned how to find my customers, what I had to change, what options I had. I had a few chats with a real coach. I only saw progress. And that for just an small amount of money.

I don’t know if you like the challenge. I you are ready for a change in your life and business. I can only say: “Take your changes, go for it”.

?? Follow this link ??

March 29, 2018April 25, 2018

Being Lucky

Do you think people are “lucky” when they start to earn money working on-line?

I received an email today from Grant Cardone and this is what he had to say about being lucky in your business:

3 tips to get lucky this morning from the desk of your Uncle G:

#1 Focus on Opportunity

Lucky people see all situations—even problems and complaints—as opportunities. Many people might perceive these situations as unlucky, but you have to see it as an opportunity to progress. Every problem, complaint, and difficult moment is a chance to become successful at what you want to do.

#2 Persist Until You Are Successful

This quality is necessary to make any dream a reality. If you want to increase your chances of getting lucky, you have to keep putting yourself out there until you become lucky. You can’t expect to do something once and get lucky. You have to keep doing it over and over again until you overcome all the odds.

#3 Take Risks

No one gets lucky without taking risks. If you don’t ever put yourself out there, how do you even expect yourself to get lucky? It’s impossible. Put your foot out, step forward, and take the risk to achieve the kind of luck you want to get. Remember, “you miss 100% of the shots you don’t take.”

I totally agree with this. You create your own luck. That’s the only way to be successful.

One way to do it, is by bringing your business on-line. One way to do it is by using information, training and coaching from me and Elite Marketing Pro.

Nice thing is despite the value is 100-th of dollars, it won’t cost you an arm and a leg.

I will bring you your luck together with Attraction Marketing Formula.

March 28, 2018April 25, 2018

Questions about Attraction Marketing Formula

Often I get questions about the Attraction Marketing Formula.

I placed a couple in this blog. If you still have questions please fill in the form under “Contact me” and I will reply as soon as possible.

Q Will this work for me?

YES! Throughout our years in this industry, I have always found people that were willing to do the work. The problem is, they never knew exactly what they needed to do to get results. Attraction Marketing Formula was born from this mindset:

“How do I get new distributors the results they need to keep growing?”

“How can I make sure my downline doesn’t quit?”

These are the exact questions that made me look for a better way. This course is written for anyone looking for a better way to build their business. Even though I’m an ex-rocket scientist, I guarantee that Attraction Marketing Formula requires no special skills other than a desire to succeed.

Q What if I’ve been around for a while? Will I learn anything new?

YES! If you’ve had success using old-school methods, then you can only do better using the principles in Attraction Marketing Formula to extend your reach. We don’t bash old-school methods, we only lament their lack of effectiveness in a more modern, more interruptible world. Using attraction marketing to amplify the relationship building you’ve always been taught is a surefire recipe for success.

Q Is this course worth it?

I too have been burned in the past buying courses that either didn’t work or were full of stuff I already knew. In fact, I got burned a few times buying overpriced coaching programs and outdated ebooks that offered very little value.

Which is why I put this offer together with a couple of things in mind:

* To give you exactly what you need to build your online lead generating machine online.

* Make it affordable for any serious networker looking to grow their business online and remove all risk.

* Provide you with everything you need in one place.

You won’t be able to find all the information available in AMF for less than what you are paying today.

It simply isn’t possible — trust me, we’ve proved it!

So I would have to say that you are either insane or not serious about your business, if you’re not willing to invest $47 and change your life. This is a bargain. Period.

Q What about talking to prospects? Will I still have to cold call?

HELL NO! I am anti-cold calling.

You should only be talking to prospects excited about your opportunity. This is NOT a numbers game, remember? AMF was created to help you automate your business and attract the best leads for your business.

May you call your leads anyway? Sure.

Personally following up with interested prospects will multiply your results, but it is NOT a requirement. That’s the best part of this system. If you’re not comfortable on the phone, don’t do it.

Plain and simple. Let the system do the work for you.

Are these questions answered for you and are you ready to start? Are you ready to go to the next level with your business?

Then here is the link